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Top 10 Jewellery Brands in India (2026): Most Trusted Names

The top 10 jewellery brands in India for 2026, from Tanishq and Kalyan to GIVA, with verified store counts and a buyer's guide to HUID hallmarking, karat, making charges and diamond certificates.

Jewellery Brands in India

Ask any Indian family why they buy gold and you’ll get more than one answer. Weddings, yes. Akshaya Tritiya, of course. But also savings, gifts, a bit of fashion, and for plenty of younger buyers, a thin chain they never take off.

The buying itself looks different now. Your parents probably went to the family jeweller down the road and took his word on purity. Now a six-digit HUID is stamped on gold jewellery sold in districts under mandatory hallmarking, and you can check it on your phone in the shop. Big chains have moved past the metros into smaller cities. Listed jewellers report store counts and sales every quarter, so there’s far less guesswork.

All that disclosure makes the leaders easy to spot. One Tata-owned company has well over 1,000 jewellery stores across its labels. Two Kerala groups run hundreds of showrooms in India and overseas. And a handful of newer, online-first brands are opening stores in Tier 2 and Tier 3 towns faster than anyone expected five years ago.

This guide looks at the top 10 jewellery brands in India for 2026: who owns them, how big they are right now and what each one is good at. Further down, you’ll find a short buyer’s guide on hallmarking, karat, making charges, exchange policies and diamond certificates, so you know what to check before you pay.

How We Ranked the Top 10 Jewellery Brands in India

Jewellery is a crowded space, and “best” means different things to a bride shopping in Kochi and a first-time buyer in Indore. We kept the ranking practical and based it on data we could verify:

  • Scale and reach: store counts and revenue from company reports, quarterly business updates and credit rating documents. Every figure in this article carries the date it refers to.
  • Trust signals: BIS-hallmarked gold, certified diamonds, transparent exchange policies and, for listed companies, regular public disclosure.
  • Range: bridal, everyday, diamond, lightweight and silver collections, and how well each brand serves different budgets.
  • Momentum: recent growth, new markets and new store formats in 2026.

Several excellent brands didn’t make our list of ten. Tribhovandas Bhimji Zaveri (TBZ) has been selling jewellery since 1864 and operated 37 showrooms across 13 states, according to an ICRA rating note from March 2026. Reliance Jewels, started by Reliance Retail in 2007, and regional favourites like Bhima are also well known in their markets. We’ve left gold rates out of this article, since they change every day and vary from city to city.

Top 10 Jewellery Brands in India at a Glance

RankBrandOwner / StatusFoundedRetail Footprint (date)Best For
1TanishqTitan Company (Tata Group), listed1994875 stores incl. Mia, Zoya, beYon (Sep 30, 2026)Bridal and all-round trust
2Kalyan JewellersKalyan Jewellers India Ltd, listed1993546 showrooms incl. Candere (Sep 30, 2026)Regional bridal designs
3Malabar Gold & DiamondsMalabar Group, private1993445 showrooms, 14 countries (Mar 2026)Global presence, wide range
4JoyalukkasJoyalukkas Group, private1987 (first Gulf showrooms)116 showrooms in India (Mar 31, 2026)Gold and diamond variety
5CaratLaneTitan Company subsidiary2008394 stores (Sep 30, 2026)Everyday diamond jewellery
6Senco Gold & DiamondsSenco Gold Ltd, listedLegacy since 1938215 showrooms (Sep 30, 2026)East Indian craftsmanship
7BlueStoneBlueStone Jewellery & Lifestyle, listed2011379 stores in 146 cities (Sep 30, 2026)Modern diamond designs
8P N Gadgil JewellersP N Gadgil Jewellers Ltd, listed183280 stores (Sep 30, 2026)Maharashtrian heritage
9PC JewellerPC Jeweller Ltd, listed2005About 50 stores (Jun 2026)North Indian buyers
10GIVAPrivate, venture-backed2019300+ stores (Apr 2026)Silver and gifting

Top 10 Jewellery Brands in India (2026)

Here are the jewellery brands leading the Indian market this year, starting with the clear number one.

1. Tanishq

Tanishq is the jewellery brand of Titan Company, part of the Tata Group. It was founded in 1994 and opened its first store on Chennai’s Cathedral Road in 1996. Titan is headquartered in Bengaluru. As of September 30, 2026, Titan had 875 Tanishq, Mia, Zoya and beYon stores, and 1,269 jewellery stores overall, including CaratLane.

Trust is Tanishq’s strongest suit. It was one of the first national jewellery brands to stake its reputation on certified purity, and its bridal sub-brand Rivaah focuses on regional wedding traditions. Titan’s jewellery business grew about 21% year on year in the July-September 2026 quarter. Tanishq also has stores in the UAE, the US, Qatar and Singapore, and in February 2026 Titan completed the acquisition of a 67% stake in the GCC business of Dubai’s Damas Jewellery.

Key facts:

✔ Owned by Titan Company (Tata Group), listed on NSE and BSE
✔ Sub-brands include Rivaah (bridal), Mia (lightweight) and Zoya (luxury)
✔ Stores in India, the UAE, the US, Qatar and Singapore

Best for: Buyers who want a nationwide brand with consistent quality and service, especially for bridal sets.

2. Kalyan Jewellers

Kalyan Jewellers opened its first showroom in Thrissur, Kerala, in 1993. It is promoted by T.S. Kalyanaraman and his sons, T.K. Seetharam and T.K. Ramesh, and has been listed on the NSE and BSE since March 2021. As of September 30, 2026, it had 546 showrooms, including 365 Kalyan stores in India, 38 in the Middle East and 138 stores of its online-first brand Candere. Kalyan also runs a few stores in the US and the UK.

Kalyan is one of India’s largest listed jewellers. Consolidated revenue for FY26 jumped 43% to ₹35,743 crore, and profit after tax reached ₹1,350 crore. Revenue grew more than 26% in the July-September 2026 quarter as well. Known for its region-specific wedding collections, Kalyan has grown quickly beyond its southern base through a mix of company-owned and franchise showrooms.

Key facts:

✔ 546 showrooms as of September 30, 2026
✔ Owns Candere for online and lightweight jewellery
✔ Strong presence in South India and the Gulf

Best for: Families looking for regional wedding designs and a dense showroom network.

3. Malabar Gold & Diamonds

Malabar Gold & Diamonds was started in Kozhikode, Kerala, in 1993 by M.P. Ahammed, who chairs the Malabar Group. It is not listed on the stock exchanges, so it does not release quarterly results the way its listed rivals do. In March 2026, the company said a 20-showroom expansion would take it to 445 showrooms across 14 countries, with a presence in 22 Indian states and Union Territories, backed by an investment of ₹1,580 crore.

Malabar is arguably the most international Indian jewellery retailer, with stores across the Gulf, Southeast Asia, the UK, the US and Australia. In 2024, it opened its biggest US showroom so far, in Los Angeles. The company reported a turnover of ₹63,000 crore for FY25 and set a target of ₹78,000 crore for FY26; as a private firm, these figures are self-reported.

Key facts:

✔ 445 showrooms in 14 countries (company, March 2026)
✔ Gold, diamond and gemstone jewellery across price points
✔ Privately owned by the Malabar Group

Best for: NRI families and buyers who want the same brand in India and abroad.

4. Joyalukkas

Joyalukkas is headed by chairman and managing director Joy Alukkas, whose family started its jewellery business in Thrissur in 1956. The Joyalukkas name took off in 1987, when Joy Alukkas opened showrooms in Abu Dhabi and Dubai. Its India operations sit under Joyalukkas India Ltd, which had 116 showrooms as of March 31, 2026, according to a CRISIL rating note. The agency also estimated the company’s FY26 revenue at about ₹24,400 crore.

The group’s Indian business is concentrated in Kerala, Tamil Nadu, Andhra Pradesh, Telangana and Karnataka, and over the years it has expanded into Delhi, Punjab, Gujarat, Maharashtra and other states. Abroad, Joyalukkas opened its first Australian showroom in Sydney in April 2026, which the company described as its 12th country. The brand is known for large-format stores that sell gold, diamond, platinum and gemstone jewellery under one roof.

Key facts:

✔ 116 showrooms in India (March 31, 2026)
✔ Presence across the Gulf, Asia, the UK, the US and Australia
✔ Wide range in 22-karat gold and diamonds

Best for: Shoppers who want a big selection in one store and value a Gulf-and-India presence.

5. CaratLane

CaratLane was launched as an online jeweller by Mithun Sacheti in 2008, and today it is a subsidiary of Titan Company. Titan took a majority stake in 2016, raised it to 98.28% in a ₹4,621 crore deal in 2023, and in 2024 agreed to buy the last remaining shares for about ₹60 crore. CaratLane operated 394 stores as of September 30, 2026, and its sales grew 32% year on year in the July-September 2026 quarter.

CaratLane focuses on jewellery people wear every day rather than only on special occasions, especially lightweight gold and diamond pieces. Customers can browse online, try designs at home or in a store, and see making charges listed clearly. Its gold jewellery is BIS-hallmarked, and its diamonds come with certificates.

Key facts:

✔ Titan Company subsidiary since 2016
✔ 394 stores as of September 30, 2026
✔ Strong online, app and try-at-home options

Best for: Everyday diamond pieces, gifts and first-time diamond buyers.

6. Senco Gold & Diamonds

Senco Gold & Diamonds is a Kolkata-based jeweller with roots going back to 1938; the company describes itself as having an 88-year legacy. It began trading on the stock exchanges after its ₹405 crore IPO in July 2023. As of September 30, 2026, Senco had 215 showrooms, including stores of its fashion brand Sennes and outlets in Dubai.

Senco is one of the largest organized jewellers in East India, and its designs draw on Bengali craft such as fine filigree work. Its revenue for FY26 grew 33% to ₹8,430 crore, and standalone revenue rose 31% in the July-September 2026 quarter. The brand is entering newer markets such as Rajasthan and western Uttar Pradesh and grows through both company-owned and franchise showrooms.

Key facts:

✔ 215 showrooms as of September 30, 2026
✔ FY26 revenue of ₹8,430 crore
✔ Listed on NSE and BSE since July 2023

Best for: Buyers in East India and anyone who likes traditional Bengali designs.

7. BlueStone

BlueStone was founded in 2011 as an online-only jeweller and is promoted by Gaurav Singh Kushwaha. It went public after its IPO opened in August 2025. As of September 30, 2026, BlueStone operated 379 stores across 146 cities, and all seven new cities it entered during the July-September 2026 quarter were Tier 2 or Tier 3 towns.

BlueStone designs modern diamond and gold jewellery for young, urban customers. Revenue for the July-September 2026 quarter was ₹738 crore, up 43.9%, and the company reported its fourth consecutive profitable quarter. It runs its own manufacturing, which helps it bring out new designs faster. Its stores work alongside a strong website and app.

Key facts:

✔ 379 stores in 146 cities (September 30, 2026)
✔ Quarterly revenue of ₹738 crore (July-September 2026)
✔ Certified diamonds and BIS-hallmarked gold

Best for: Modern diamond rings, engagement jewellery and office wear.

8. P N Gadgil Jewellers

P N Gadgil Jewellers, widely known as PNG Jewellers, traces its history back to 1832, when Ganesh Gadgil began selling jewellery in Sangli, Maharashtra. Today the company is based in Pune and led by chairman and managing director Saurabh Gadgil. It began trading on the NSE and BSE after its IPO in September 2024. As of September 30, 2026, PNG had 80 stores: 79 in India and one in the United States.

PNG is known for traditional Maharashtrian jewellery such as nath, thushi and kolhapuri saaj, and most of its stores are in Maharashtra and Goa. Revenue in the July-September 2026 quarter rose 22.4% from a year earlier. Its long history has earned it customers across generations, while its newer stores bring lightweight and diamond collections to younger buyers.

Key facts:

✔ Nearly 200 years of history
✔ 80 stores as of September 30, 2026
✔ Strong in Maharashtrian and bridal designs

Best for: Buyers in Maharashtra and anyone looking for authentic regional pieces.

9. PC Jeweller

PC Jeweller was founded in 2005 in New Delhi and is led by managing director Balram Garg. After several difficult years weighed down by bank debt, the company has made a sharp comeback. In October 2026, it said it had repaid its dues to all 14 consortium banks ahead of schedule and was now debt-free.

Consolidated net profit for the July-September 2026 quarter rose 58% to ₹330.66 crore, on total income of ₹1,054.47 crore. PC Jeweller had about 50 stores in mid-2026 and plans to open up to 100 large-format showrooms through company-owned and franchise outlets over the next 12-18 months. It is best known for bridal gold and diamond jewellery in North India.

Key facts:

✔ Debt-free as of the July-September 2026 quarter
✔ About 50 stores, with up to 100 more planned
✔ Strong in North Indian bridal jewellery

Best for: Buyers in Delhi-NCR and North India looking for bridal sets.

10. GIVA

GIVA was founded in Bengaluru in 2019 by Ishendra Agarwal, Nikita Prasad and Sachin Shetty. It started as an online silver jewellery brand, opened its first store in 2022, and by April 2026 had opened its 300th store, at South Extension in New Delhi. In 2025, it raised ₹530 crore in a round led by Creaegis, with existing investors including Premji Invest.

GIVA is the youngest brand on our list and the one most focused on affordable, everyday jewellery. Its collections include 925 silver, gold and laboratory-grown diamond jewellery, along with men’s and kids’ ranges. It is popular for gifting, since low prices make it easy for first-time buyers to start, and frequent launches keep customers coming back. The company has said it aims to grow its network to 800 or more stores over the next few years.

Key facts:

✔ 300+ stores (April 2026)
✔ Silver, gold and laboratory-grown diamond ranges
✔ Backed by Premji Invest and Creaegis

Best for: Silver jewellery, birthday and anniversary gifts and budget buyers.

Buyer’s Guide: How to Choose the Right Jewellery Brand

A trusted brand name helps, but these rules protect you wherever you shop.

Check the BIS Hallmark and HUID

Gold jewellery sold in districts under mandatory hallmarking must carry three marks: the BIS logo, the purity grade (for example 22K916) and a six-digit alphanumeric HUID. Selling hallmarked gold jewellery without a HUID has been banned since April 1, 2023. Mandatory hallmarking covered 380 districts after the sixth phase in March 2026, and the government widened the list again in August 2026. You can check any HUID with the “Verify HUID” feature in the Bureau of Indian Standards BIS CARE app.

Know Your Karat

The mandatory grades are 14, 18, 20, 22, 23 and 24 karat. Most Indian bridal and traditional jewellery is 22 karat (91.6% pure gold), while diamond and studded jewellery is usually set in 18 or 14 karat gold, because the harder alloy holds stones better. A higher karat means more gold, but also a softer metal.

Compare Making Charges

Making charges cover design and labour and are charged either as a percentage of the gold value or as a flat amount per gram. They vary widely from brand to brand and design to design, so compare before you buy. Always insist on a bill that lists gold weight, gold rate, making charges, stone charges and GST separately.

Read the Exchange and Buyback Policy

Many large brands accept old gold in exchange for new pieces, and some even take gold bought from other jewellers. Policies differ on whether a deduction applies and whether the rate is the same for exchange and for cash buyback. Get the policy in writing before you buy.

Insist on Diamond Certification

For diamonds above a small size, ask for a certificate from a recognized lab such as IGI or GIA. Under the Bureau of Indian Standards diamond terminology standard, the word “diamond” on its own may be used only for natural stones. Lab-made stones must be described as “laboratory-grown diamond” or “laboratory-created diamond,” and abbreviations such as LGD are not allowed for formal disclosure. Laboratory-grown diamonds cost far less than natural ones, so read the bill and certificate carefully to be sure of exactly what you are buying.

FAQs

Which is the number one jewellery brand in India?

Tanishq is widely regarded as India’s leading jewellery brand. Its owner, Titan Company, ran 1,269 jewellery stores across all its brands as of September 30, 2026, including 875 Tanishq, Mia, Zoya and beYon stores.

Is HUID mandatory on all gold jewellery?

Hallmarking with a HUID is mandatory for gold jewellery sold in districts notified by the government. That list reached 380 districts after the sixth phase in March 2026 and was widened again in August 2026. Jewellery hallmarked under the older system that consumers already own remains valid.

Which jewellery brand is best for diamonds?

CaratLane and BlueStone are popular for everyday and lightweight diamond jewellery. For bridal diamond sets, Tanishq, Malabar Gold & Diamonds and Kalyan Jewellers have wide collections. Whatever you buy, ask for a diamond certificate.

Are lab-grown diamonds real diamonds?

Laboratory-grown diamonds have the same chemical makeup as natural diamonds, but Indian standards require sellers to disclose them clearly as “laboratory-grown” or “laboratory-created” diamonds. They cost far less than natural stones and usually have a much lower resale value.

Which brand is best for silver jewellery?

GIVA made its name with 925 silver jewellery. Tanishq’s Mia line also sells silver and lightweight gold jewellery.

Conclusion

The top 10 jewellery brands in India for 2026 range from a 194-year-old Maharashtrian house to a seven-year-old silver brand, but they share one thing: buyers can check what they are paying for. Tanishq leads on scale and trust, Kalyan Jewellers and Malabar Gold & Diamonds lead in bridal gold across India and the Gulf, and CaratLane, BlueStone and GIVA are bringing a younger crowd into organized stores.

Whichever brand you pick, check the HUID, know the karat, compare making charges and get the exchange policy and diamond certificate in writing. For more of our rankings, see the 10 best AC brands in India, the top 10 gyms in India and the top 10 AI companies in India.

Brijesh Sehrawat writes for CEO Review Magazine.

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