Top 10 AR VR Companies in the UK 2026
Meet the top 10 AR VR companies in the UK for 2026, from XYZ Reality and Gravity Sketch to FundamentalVR and ClassVR, with verified facts, funding and what each does best.

Headsets are cheaper. Software is smarter. And British companies are putting both to work.
Augmented and virtual reality in the UK was once tied to gimmicky trade show demos. In 2026, it’s used to check steel structures down to the millimeter, to help surgeons rehearse procedures through touch, and to send pupils in more than 90 countries on virtual trips using headsets from a British company. MarketsandMarkets puts the global AR and VR market at about $97.49 billion in 2026, and UK firms are winning a real share of that work.
The strongest players aren’t always the loudest. Some make hardware. Some make software that design teams rely on every day. Others are smaller studios that create experiences people won’t forget. What they have in common is a real track record and a clear reason to exist.
This guide looks at the top 10 AR VR companies in the UK for 2026, covering construction tech, design software, healthcare training, education and creative studios, so you can see who does what and who might fit your project.
Why Businesses Are Turning to AR VR Companies in the UK
Faster, Cheaper Training
VR lets staff train for situations that would be dangerous or expensive in real life. A trainee doctor can practice an operation over and over, and every movement can be tracked and measured.
Fewer Costly Mistakes
AR can be overlaid on a live construction project, so mistakes are caught early. Once an error is built in, it becomes far harder and costlier to fix.
Better Design Collaboration
When a team works together on one VR model, it spends less time reviewing physical mockups. Offices in different cities can collaborate on the same design at once.
Audiences Remember Experiences
Brands, museums and schools use immersive experiences to keep people engaged for longer. That’s why so many UK studios now work across marketing, education and entertainment.
Top 10 AR VR Companies in the UK at a Glance
| Rank | Name | Core segment | Key 2026 figure |
|---|---|---|---|
| 1 | XYZ Reality | Construction AR | Headcount of 387 by March 2026 |
| 2 | Gravity Sketch | VR 3D design software | £29.1m raised over four rounds |
| 3 | FundamentalVR | Haptic VR surgical training | £37.1m raised across seven rounds |
| 4 | Avantis Education (ClassVR) | VR for schools | King’s Award for Enterprise 2026 |
| 5 | VU.CITY | 3D city models for planning | £25.5m raised in equity |
| 6 | Hadean | Spatial computing and simulation | £59.1m raised |
| 7 | Oxford Medical Simulation | VR clinical simulation | £5m growth round, March 2026 |
| 8 | Dream Reality Interactive | VR, AR and game studio | £1.93m raised over seven rounds |
| 9 | Mbryonic | Immersive brand and event experiences | Operating since 2014 |
| 10 | Corporation Pop | Interactive and XR agency | Operating since 1992 |
Top 10 AR VR Companies in the UK (2026)
Here are the firms that stand out on product strength, funding, clients and recent momentum.
1. XYZ Reality
Established in 2017 and based in London, XYZ Reality creates engineering-grade augmented reality for construction. Its main product, HoloSite, pairs a hard hat fitted with position-tracking sensors with AR goggles, so site teams can view the design model on the real build and inspect work to the closest millimeter. The company was co-founded by Umar Ahmed and David Mitchell.
XYZ Reality has raised £32.0m in equity funding, and its headcount reached 387 by March 2026. In January 2026, Applied Digital expanded its use of the platform to 600MW across its North Dakota data center campuses. That same month, the company hired a new COO and CFO as it prepares to expand overseas. It also made the Sunday Times Tech 100 for 2026 and is certified to ISO 27001.
Key AR VR Solutions
✔ HoloSite engineering-grade AR headset
✔ Real-time validation against construction tolerances
✔ Project controls and automated reporting
✔ Data center and large-site delivery support
Best for: Contractors and data center developers who need millimeter accuracy on site.
2. Gravity Sketch
Gravity Sketch is a Royal College of Art spinout based in London and incorporated in 2014. Designers use its platform to sketch, model and review products in 3D, whether on a computer or in VR. The company has between 51 and 200 employees, and its tools serve automotive and product design teams.
Gravity Sketch has raised £29.1m across four rounds, including a $33.55 million Series A in April 2022 with Accel among its investors. Collab Rooms let several users work on the same model in real time, while LandingPad handles cloud collaboration. In June 2026, Digital Engineering 24/7 reported new updates, including multiple file imports, duplicate objects and an improved VR interface.
Key AR VR Solutions
✔ VR and desktop 3D sketching and modeling
✔ Collab Rooms for real-time team reviews
✔ LandingPad cloud workflow
✔ Tools for automotive and industrial design teams
Best for: Design teams that want to move from 2D sketches to 3D concepts faster.
3. FundamentalVR
Founded by Richard Vincent and Chris Scattergood and based in London, FundamentalVR uses VR and haptic technology to train surgeons. Its subscription platform, Fundamental Surgery, uses patented HapticVR technology so trainees can see and feel a procedure, and it runs on standalone headsets or full haptic simulators. The company also has offices in Boston and Cincinnati.
FundamentalVR has raised £37.1m across seven funding rounds, including a Series B in August 2022 led by EQT Life Sciences. Clients and partners include Mayo Clinic, UCLA Health, Teleflex and Novartis, and the platform has accreditation links with the Royal College of Surgeons of England. In 2024, it added AI and machine learning for performance analytics. In October 2024, a $5 million grant from the Knights Templar Eye Foundation backed a new VR education program built on the platform.
Key AR VR Solutions
✔ Fundamental Surgery haptic VR platform
✔ Procedure training for medical device and pharma firms
✔ AI-driven performance analytics
✔ Programs for hospitals and medical schools
Best for: Medical device companies and hospitals that need measurable surgical training.
4. Avantis Education (ClassVR)
UK-based Avantis Education provides ClassVR to schools around the world. ClassVR lets teachers take students on virtual field trips and AR activities using managed headsets such as the Xcelerate and Xplorer, backed by the Eduverse library of curriculum-aligned resources. The company has worked in education since 2017.
ClassVR is used in more than 90 countries and has reached over 2 million students. In 2026, Avantis won the King’s Award for Enterprise in the Innovation category, one of 185 organizations recognized across the UK that year.
Key AR VR Solutions
✔ Xcelerate and Xplorer classroom headsets
✔ Eduverse curriculum-aligned content library
✔ Teacher control and classroom management tools
✔ Cross-curricular VR and AR activities
Best for: Schools and trusts that want ready-made VR lessons without heavy IT work.
5. VU.CITY
VU.CITY is based in Lambeth, London, and builds interactive 3D city models for urban planning and development. Planners, developers and architects use it to see how a proposed building will look in context, including where it will be visible from. Councils such as Kingston and Liverpool point planning applicants to VU.CITY.
The company has raised £25.5m in equity funding and received four Innovate UK grants totaling £678k. It’s listed on the UK government’s G-Cloud 15 Digital Marketplace, offering training, custom modeling, video fly-throughs, a 3D web map and Zone of Theoretical Visibility analysis. It also supports SiteSolve license holders and is accredited to ISO 27001 and ISO 9001.
Key AR VR Solutions
✔ Interactive 3D city models
✔ Zone of Theoretical Visibility analysis
✔ Bespoke modeling and video fly-throughs
✔ Training workshops for planning teams
Best for: Developers, architects and local authorities testing schemes in context.
6. Hadean
Hadean is a London-based spatial computing and AI software company. It builds software that can run huge simulated worlds with many users and systems interacting at once, which suits simulation, training and defense applications.
Hadean has raised £59.1m and secured four R&D grants worth £370k. It has won the Metaverse Awards two years running and signed a memorandum of understanding with ST Engineering to open up the Asia Pacific region. It has also showcased its spatial computing work at DSEI, one of the world’s largest defense exhibitions.
Key AR VR Solutions
✔ Spatial computing platform for large simulations
✔ Synthetic training environments for defense
✔ AI-supported scenario planning
✔ Multi-user virtual environments
Best for: Defense and government teams running large-scale simulations.
7. Oxford Medical Simulation
Based in London, Oxford Medical Simulation provides VR scenario-based training for medical professionals and students. Its scenarios were developed by clinicians at the University of Oxford and cover situations such as sepsis, cardiac arrest and patient deterioration. Medical and nursing schools, as well as postgraduate trainees, use it across the UK and US.
In March 2026, the company raised £5 million in growth financing from Salica Investments, previously known as Hambro Perks. It will use the funds to grow in the US market and speed up AI product development. Its library now holds more than 250 evidence-based scenarios, with demand coming from hospital systems and university health programs.
Key AR VR Solutions
✔ 250+ evidence-based VR clinical scenarios
✔ Training for nursing and medical programs
✔ AI-supported product development
✔ Works on affordable standalone headsets
Best for: Universities and hospitals that need repeatable clinical practice.
8. Dream Reality Interactive
Dave Ranyard, former head of Sony’s London game studio, founded Dream Reality Interactive in London in late 2016. Based in Hammersmith and Fulham, the studio creates VR, AR and game experiences that aim to remove barriers between people and play.
Dream Reality Interactive has raised £1.93m across seven rounds and received an £80.4k Innovate UK grant. Early backers included creative agency Mother and investor Phil Harrison. One of its best-known projects is Hold the World, a Factory 42 production that let users meet a hologram of Sir David Attenborough in VR. Its team brings console gaming experience to VR, AR and AI.
Key AR VR Solutions
✔ VR and AR game development
✔ Immersive documentary and broadcast experiences
✔ AI-assisted interactive projects
✔ Co-development for publishers
Best for: Publishers, broadcasters and brands that want game-quality immersive content.
9. Mbryonic
Mbryonic is based in Hackney, London, and has created VR and AR experiences for businesses and brands since 2014. Whether the brief is marketing, events, education or entertainment, its small, focused team handles concept, design and build.
Mbryonic’s strength is pairing technology with storytelling. Its work for trade shows, exhibitions and brand launches is built to keep people talking long after the event ends. For organizations that want a bespoke experience without the overheads of a large agency, it offers a hands-on, studio-style service.
Key AR VR Solutions
✔ VR experiences for events and exhibitions
✔ AR brand activations
✔ Immersive education and training content
✔ Concept-to-launch creative production
Best for: Brands and event teams that want a memorable, bespoke immersive piece.
10. Corporation Pop
Manchester-based Corporation Pop has been creating digital experiences for clients since 1992. It specializes in digital health and entertainment, with services spanning mobile apps, AR and VR, websites, games, and UX and UI design. That long history gives it a broader base of skills than some younger XR studios.
The agency has delivered VR work for clients such as Future PLC and has used AR across arts, healthcare, education and music projects. It shows that strong AR and VR work in the UK isn’t limited to London. Its mix of app development and XR means clients can get a full product, not just a one-off demo.
Key AR VR Solutions
✔ AR and VR app development
✔ Digital health experiences
✔ Game and interactive entertainment builds
✔ UX, UI and brand design
Best for: Health and entertainment organizations wanting an experienced full-service partner.
How to Choose the Right AR VR Partner
Match the Specialist to the Job
When comparing AR VR companies in the UK, remember that a construction AR firm and a creative studio solve very different problems. First figure out what you need, then shortlist companies that have already shipped similar work.
Check Real Deployments
Look at the clients they’ve worked with. Named customers, case studies and repeat contracts tell you far more than awards.
Look at Hardware Choices
Some platforms run on affordable standalone headsets, while others need specialist kit. Make sure the hardware fits your budget and your users.
Ask About Data and Security
Enterprise and public-sector projects often need certifications such as ISO 27001. Know what you need before you begin, and confirm where data is stored and who owns it.
Plan for Scale and Support
A pilot is easy; a rollout is hard. Ask how the company supports clients with training, updates and help once hundreds of users are on board.
Frequently Asked Questions About AR VR Companies in the UK
Which are the best AR VR companies in the UK?
There’s no single best for everyone. If you’re in construction, XYZ Reality is a strong choice. Gravity Sketch stands out in design, FundamentalVR and Oxford Medical Simulation in healthcare, and ClassVR in education. The right pick depends on your sector and goals.
How much does an AR or VR project cost in the UK?
It depends. A short brand experience from a studio can be a modest project, while enterprise platforms are usually sold on a subscription model priced by users or sites. Work out what you need, then ask for a scoped quote.
Are AR VR companies in the UK only based in London?
No. London has the largest cluster of AR VR companies in the UK, but strong firms operate in Manchester, Bristol, Edinburgh, Cardiff and beyond. Corporation Pop, based in Manchester, is one example on this list.
What industries use AR and VR the most?
Healthcare, construction, education, defense, design and marketing are among the most active users in the UK today, with training and visualization leading the way.
Conclusion
The AR VR companies in the UK on this list show that immersive technology has moved well beyond novelty. Whether it’s millimeter-accurate checks on construction sites or helping medical students practice procedures, these firms are solving real problems for real clients in 2026.
When you look for an AR or VR partner, start with the problem you need to solve, then pick a company with proven work in that space. The right specialist will save you time, money and a lot of trial and error.

Chirag Thakur
Editor, Business News · CEO Review Magazine
Chirag Thakur covers business news for CEO Review Magazine, along with markets, technology and industry explainers and the magazine's Top 10 rankings of companies and leaders.