Wednesday, May 29, 2024

Innovation, Passion, and Impact: The Journey of D Suraj Ahamed, CEO of Sworld Solutions Pvt Ltd.

Innovation, Passion, and Impact: The Journey of D Suraj Ahamed, CEO of Sworld Solutions Pvt Ltd.

In the dynamic landscape of entrepreneurship, D Suraj Ahamed emerges as a visionary leader whose journey reflects a harmonious blend of diverse experiences, resilience, and a relentless commitment to innovation. Born on July 1st, in Tirupati, Andhra Pradesh, India, Suraj’s trajectory encompasses a rich tapestry of experiences, from being a state-level cricket player to pursuing Mechanical Engineering and later venturing into the world of technology and business with the establishment of Sworld Solutions Private Limited and its groundbreaking brand, “Salarproviding opportunities to different business segment sellers (like ecommerce,restaurants, Media & many more) to boost their sales globally from street vendors to established vendors and at the same time providing benefits to customers.

Early Life and Education:

Suraj’s early years were marked by a fervent passion for cricket, envisioning a future representing his country on the field. However, fate guided him towards academic pursuits, leading to a degree in Mechanical Engineering from TRR College of Engineering, Patancheru, Hyderabad. His educational journey continued with a Masters in Computer Science from Jain University, Bangalore, and specialized training in Project Management Planning (PMP) from Aspen Business School, laying the foundation for his future endeavors.

The Shift from Cricket to Entrepreneurship:

Suraj’s transition from a promising cricket career to entrepreneurship is a testament to his adaptability and resilience. Despite initially aspiring to represent his country on the cricket field, life’s twists led him towards academic pursuits and, eventually, to the challenging world of entrepreneurship. This shift not only reflects Suraj’s ability to embrace change but also highlights the diverse experiences that have contributed to his multifaceted approach to business.

The Birth of Sworld Solutions Pvt Ltd:

The establishment of Sworld Solutions in 2020 marked a milestone in Suraj’s entrepreneurial journey. The company’s inception was not merely a business venture; it was a visionary response to the evolving needs of the market. Headquartered in Tirupati, Andhra Pradesh, Sworld Solutions was born from a desire to revolutionize traditional business models through the integration of state-of-the-art technology. This innovative approach underscores Suraj’s commitment to being a catalyst for change in the business landscape.

Success Habits and Entrepreneurial Mindset:

Suraj’s success is not accidental; it is rooted in a set of habits and a mindset that prioritizes customer satisfaction, continuous learning, and a willingness to take calculated risks. His habit of building trust, setting and pursuing goals, and embracing failure as a stepping stone to success demonstrates a holistic approach to entrepreneurship. Suraj’s commitment to collaboration, innovation, and giving back to society underscores the broader impact that a successful business can have on the community.

Challenges and Make-or-Break Moments:

Every entrepreneur faces challenges, and Suraj is no exception. His journey has been marked by financial management hurdles and trust issues within the software development sector. One of the pivotal moments occurred when personal reasons led him to shift gears from pursuing an MBA in the US to preparing for the UPSC CSE exam. This decision not only altered his career trajectory but also reflects his adaptability in the face of unforeseen circumstances.

Leadership Insights and Organizational Pride:

As a leader, Suraj prioritizes innovation, scaling, and maintaining a customer-centric focus within Sworld Solutions. His insights into the importance of a strong organizational culture, coupled with a pride in the innovative business model and the brand “Salar,” showcase a leader who is not only steering the ship but actively shaping the identity and direction of the company. Sworld Solutions, under Suraj’s leadership, stands as a testament to what can be achieved when innovation is coupled with a deep understanding of customer needs.

Navigating the Pandemic and Industry Changes:

The onset of the COVID-19 pandemic posed unprecedented challenges for businesses worldwide. Suraj’s leadership during this period reflects a commitment to adaptability and resilience. Sworld Solutions embraced digital transformation, remote work, and e-commerce growth, while also prioritizing health and safety. The company’s focus on technology, automation, financial resilience, and green initiatives showcases Suraj’s strategic vision in navigating industry changes and positioning the organization for sustained success.

Encouraging Creative Thinking and Decision-Making:

Within Sworld Solutions, Suraj actively fosters an environment that encourages creative thinking and effective decision-making. Providing freedom for innovation, supporting risk-taking, and offering necessary resources exemplify Suraj’s commitment to nurturing a culture of creativity. His emphasis on empowering team members and actively contributing to their skills development demonstrates a leader who understands the value of a motivated and skilled workforce.

Industries Served:

Sworld Solutions Private Limited stands as a beacon of innovation and expertise, catering to a diverse range of industries with precision and foresight:

  1. Cloud: Addressing the growing demands of cloud computing, ensuring scalability, and optimal performance for businesses.
  2. Communications and Media: Empowering media houses and communication channels with cutting-edge solutions for seamless operations and engagement.
  3. Education: Revolutionizing the educational landscape with tech-driven solutions, enhancing learning experiences and administrative efficiency.
  4. Healthcare: Prioritizing patient care through technological advancements, streamlining processes, and ensuring data security.
  5. Manufacturing: Driving efficiency in manufacturing processes, integrating smart solutions, and optimizing production cycles.
  6. Retail, Consumer Goods, and Distribution: Enhancing retail experiences, optimizing supply chain operations, and fostering consumer engagement.
  7. Travel and Logistics: Streamlining travel bookings, optimizing logistics operations, and ensuring timely deliveries with tech-driven solutions.
  8. Public Services: Modernizing public services, ensuring transparency, efficiency, and citizen-centric solutions.

Comprehensive Services:

Sworld Solutions Private Limited’s service portfolio is tailored to meet the intricate demands of modern businesses:

  • Cloud Solutions: Offering robust cloud infrastructure, ensuring data accessibility, security, and scalability.
  • Consulting: Providing strategic insights, advisory services, and tailored solutions to navigate complex business challenges.
  • Cybersecurity: Fortifying businesses against evolving cyber threats, ensuring data protection, and maintaining operational integrity.
  • Data and Analytics: Harnessing the power of data, offering insights-driven solutions, and facilitating informed decision-making.
  • Enterprise Solutions: Delivering integrated enterprise solutions, optimizing workflows, and enhancing organizational efficiency.

Research & Development Projects  

  1. S Suraksha App : This app will help try to save a person in critical/danger situation.It will alarm near public & police including family & friends by sending  notifications,live location,live Images,live video of the location and it is developing by using blockchain & artificial Intelligence  
  2. Pehchan : Its motive to integrate everyone including refugees in financial inclusion & to identify and track by using Artificial intelligence and blockchain  technology  


  1. AI Games : Developing more interactive games in Education,Adventure,Sports & Action oriented games by using AI.
  2. Political Software : Any Political Party can utilize this software to check their Party’s performance at micro level, can track performance of Leaders & Party  workers, local areas issues & solutions. It is more engaging to the public, party leaders & party workers.the software analyzes the present mood of the people of the nation. Software has a feature to guide the party to raise the funds  to run the party & for elections and welfare for party workers and leaders.


Salar stands at the forefront of retail innovation as a cutting-edge online and offline shopping platform, uniquely positioned as a Multi-Segment Seller hub. As it gears up for a global launch spanning over 100 countries, it promises a significant uplift for Indian sellers, opening expansive avenues to amplify their sales. Setting itself apart in the market, Salar ensures a rewarding experience for both customers and sellers. 

Every purchase a customer makes, whether online or offline, is complemented by monetary benefits and rewards, making shopping not just enjoyable but also economically advantageous. Similarly, sellers on the platform are poised to reap the benefits of this ecosystem, receiving monetary incentives and rewards for every product or service they list and sell, reinforcing Salar’s commitment to fostering a mutually beneficial marketplace.

Fashion & Entertainment: Core Business Segments of SALAR

Salar has pioneered a groundbreaking initiative by introducing the world’s first Global Fashion & Entertainment Industry Portfolios consolidated with job postings, all under one roof. This innovative platform empowers users to showcase their unique talents by posting their profiles, opening doors to myriad opportunities. For film productions, directors, and other stakeholders in the entertainment realm, Salar simplifies the hiring process. They can seamlessly post job requirements, detailing crew needs for their projects. From the essential roles of light boys to the expansive resources of film production houses, Salar serves as a comprehensive hub, bridging talent with industry demands.

Business Segments in SALAR:

SALAR boasts a diverse array of business segments, catering to a broad spectrum of needs and interests. From the bustling world of e-commerce and the intricate details of food & restaurant services to the dynamic realms of travel & tourism and education, SALAR encompasses a multifaceted landscape of industries. Moreover, its reach extends to pivotal sectors like healthcare, real estate, and insurance, ensuring comprehensive solutions for both consumers and businesses alike.

  1. Ecommerce
  2. Food & Restaurant
  3. Manufacturers
  4. Logistics & Delivery Services
  5. Travel & Tourism
  6. Education – Online & offline 
  7. Media
  8. Fashion & Entertainment Industry
  9. Hospitals,Pharmacy,Ayurveda,Naturopathy,& Homeopathy 
  10. Fuels
  11. Real estate
  12. Utility bills & Payments
  13. Insurance
  14. Farmers
  15. Matrimony
  16. Job Portal
  17. Providing more than 72+ services including Home services,legal services etc 

Fashion & Entertainment Industry Segmentation in SALAR:

Within the expansive SALAR platform, the Fashion & Entertainment Industry stands out as a vibrant and essential segment. Catering to the glitz and glamour of the entertainment world, SALAR provides a dedicated space for artists, models, and film professionals to showcase their talents. From directors and scriptwriters to fashion designers and photographers, every facet of the industry finds representation. This specialized segment underscores SALAR’s commitment to fostering growth and collaboration within the ever-evolving world of fashion and entertainment.

  1. Artists
  2. Models
  3. Film Directors
  4. Asst. film directors
  5. Music directors
  6. Casting directors
  7. Short film & Ad film directors
  8. Cameraman
  9. Script writers & Dialogue writers
  10. Music Instrument players
  11. Fight Masters
  12. Voice dubbing artists
  13. Cartoon voice dubbing artists
  14. Singers
  15. Anchors
  16. Professional Photo Studios & Photographers
  17. Dancers
  18. Miniature Art Professionals
  19. Sketching Professionals
  20. Costume designers
  21. Fashion designers
  22. Producers
  23. Movie Distributors

Services Offered in the Fashion & Entertainment Segment of SALAR:

  1. PR Agencies: Organizations dedicated to enhancing the public image and reputation of individuals or brands within the entertainment sector.
  2. Film Production Houses: Entities responsible for overseeing the creation and production of films, from conception to completion.
  3. Film Production Managers: Professionals tasked with coordinating various aspects of film production, ensuring projects are completed on time and within budget.
  4. Film Workers: Individuals involved in various roles during film production, contributing to the creation of cinematic masterpieces.
  5. Stuntsman: Experts trained in performing intricate and often dangerous stunts, adding thrill and excitement to films.
  6. Dupe Artists: Professionals skilled in recreating the appearance of actors or creating replicas of props for continuity or specific scenes.
  7. Film Institutes: Institutions dedicated to educating and training aspiring filmmakers, providing them with the necessary skills and knowledge.
  8. Makeup Artists / Prosthetic FX Makeup Artists: Experts in transforming appearances, either through traditional makeup techniques or advanced prosthetics for special effects.
  9. Director of Photography (DoP) / Cinematographer: Visionaries behind the camera, responsible for capturing scenes in a visually compelling manner.
  10. Film Studios: Dedicated spaces equipped with the necessary infrastructure for film production, including sets, equipment, and post-production facilities.
  11. Choreographers: Professionals skilled in designing and directing dance sequences or movement-based scenes in films.
  12. Film Editors: Talented individuals responsible for piecing together raw footage, refining scenes, and ensuring cohesive storytelling.
  13. VFX & Animation Companies: Entities specializing in creating visual effects, animations, and CGI elements that elevate the cinematic experience to new heights.

Within the multifaceted world of SALAR’s Fashion & Entertainment segment, these specialized services play pivotal roles, ensuring the seamless creation, promotion, and presentation of captivating content for audiences worldwide.

Advice for Emerging Leaders:

For those stepping into leadership roles, Suraj’s advice goes beyond conventional wisdom. He advocates not only embracing risk and viewing failure as a teacher but also cultivating a passion for continuous learning. His emphasis on remaining open to new ideas and persistently adapting to challenges reflects a mindset that is essential for leaders navigating today’s dynamic business landscape. Suraj’s advice serves as a guiding light for emerging leaders, encouraging them to prioritize innovation, build a robust support network, and persistently pursue both personal and professional growth.

Final Words:

D Suraj Ahamed’s journey from an aspiring cricketer to the founder and CEO of Sworld Solutions Pvt Ltd is a testament to the transformative power of continuous learning, adaptability, and a passion for making a positive impact. His commitment to innovation, customer satisfaction, and societal well-being sets an inspiring example for aspiring entrepreneurs and leaders, demonstrating that success is not merely about achieving goals but about the journey of growth, learning, and creating a meaningful difference in the lives of others. In a world where change is constant, Suraj’s story shines as a beacon of entrepreneurial spirit, reminding us that success is a holistic journey encompassing growth, learning, and meaningful impact.


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